Oct 21, 2025 | Music Marketing
Hosting a listening party is an excellent way to engage with fans and create buzz around your new music release. This event can take place in person or virtually, depending on your audience and resources. For an in-person gathering, consider partnering with a local...
Oct 20, 2025 | Music Marketing
To effectively market your music, you first need to understand who your audience is. This involves more than just knowing their age or location; it requires a deep dive into their preferences, listening habits, and what resonates with them emotionally. Start by...
Oct 19, 2025 | Music Marketing
Custom Audiences are a powerful tool for musicians looking to connect with their fans on a deeper level. By creating a Custom Audience, you can target specific groups of people who have already shown interest in your music. This could include fans who have engaged...
Oct 18, 2025 | Music Marketing
A content calendar is an essential tool for any musician looking to promote their work effectively. It serves as a roadmap, guiding you through the various stages of your promotional efforts. By organizing your content in advance, you can ensure that you are...
Oct 17, 2025 | Music Marketing
Your Medium profile serves as your digital business card. It’s the first impression you make on readers, so it’s essential to craft it thoughtfully. Start with a clear, professional profile picture. This image should reflect your personality and brand as a musician. A...
Oct 16, 2025 | Music Marketing
Split testing, also known as A/B testing, is a powerful tool for musicians and marketers looking to optimize their advertising efforts. This method involves creating two or more variations of an ad and measuring their performance against each other. By analyzing which...